This was in the corporate library, highly recommended by the director of my group, so in order to kiss ass a little bit in a way that is of low cost to me (as I read a lot anyway), I picked it up. My favourite part of this book was on p.7. This is where the author mentioned that Yes! Attitude is in fact trademarked, so if you want to use it in your powerpoints or other training material, you have to contact him first. He talked early on about the difference between stupid and hokey. Stupid doesn't work; hokey does. I liked that. However, I didn't even pay for this book (it came out of the corporate library), and I felt ripped off by it. Every few pages, there was a comment to "check out the author's website and enter in this secret code in order to find out the seven ways that you can sell shit to people with diarrhea" or whatever. I am already investing time in this book, I don't want to have to save my place, go boot up the computer, go to the website and pr...
No one is listening...